Modelo prolab: Restaurant gourmet “Sensaciones”, emprendimiento sostenible e inclusivo que brinda experiencia sensorial y genera empleo a personas con discapacidad visual
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Date
2022-08-10
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Publisher
Pontificia Universidad Católica del Perú
Abstract
El presente proyecto brinda una propuesta de solución ante la problemática que
enfrentan las personas con discapacidad visual en la inclusión laboral de la sociedad peruana.
Esta propuesta es presentada como un modelo de negocio sostenible e innovador denominado
Restaurant Gourmet Sensaciones.
Restaurant Gourmet Sensaciones ofrecerá a sus consumidores experiencias
sensoriales a través de la gastronomía, cultura y costumbres peruanas. En la experiencia
dentro del restaurante primarán los sentidos como el tacto, olfato, gusto, oído menos la vista,
ya que las luces estarán apagadas. Además, se brindará una oportunidad laboral al 50% de los
trabajadores con discapacidad visual y el 50% no invidentes; o con la sociedad al mostrar que
se puede ser un país más inclusivo, ya que las personas con discapacidad visual podrán
desarrollar otras actividades siendo las habilidades blandas su principal recurso gracias a la
capacitación constante que recibirán.
El primer año se abrirá un local ubicado estratégicamente en Cusco, ciudad histórica y
altamente turística, con una inversión inicial de S/ 1`732,500 soles de los cuales el 8% será
aporte de accionistas y el 92% préstamo de acreedores. Luego, a partir del tercero año se
abrirá el local ubicado en la ciudad de Lima. Finalmente, en el cuarto año se abrirá el tercer
local ubicado en la ciudad heroica de Tacna.
Restaurant Gourmet Sensaciones proyecta llegar al quinto año de operación a un
VAN mayor a S/ 5.8 millones de soles y un TIR de 42%. Además, en ese tiempo, se estima
otorgar ingresos sociales por más de S/ 2.8 millones de soles a alrededor de 30 personas con
discapacidad visual que hoy forman parte de la población económicamente inactiva del Perú.
This project provides a proposed solution to the problems faced by visually impaired people in the labor inclusion of Peruvian society. This proposal is presented as a sustainable and innovative business model called Restaurant Gourmet Sensations. Restaurant Gourmet Sensations will offer its consumers sensory experiences through Peruvian gastronomy, culture and customs. The experience inside the restaurant will be based on the senses of touch, smell, taste, hearing and sight, as the lights will be turned off. In addition, a job opportunity will be provided to 50% of the visually impaired workers and 50% of the non-visually impaired; or with society by showing that it is possible to be a more inclusive country, since visually impaired people will be able to develop other activities, with soft skills being their main resource thanks to the constant training they will receive. The first year will see the opening of a strategically located store in Cusco, a historic and highly touristic city, with an initial investment of S/. 1,732,500 soles, of which 8% will be contributed by shareholders and 92% will be loaned by creditors. Then, starting in the third year, the store located in the city of Lima will be opened. Finally, in the fourth year, the third store will be opened in the heroic city of Tacna. Restaurant Gourmet Sensations projects a VAN of more than S/. 5.8 million soles and a TIR of 42% by the fifth year of operation. In addition, during that time, it is estimated to provide social income of more than S/ 2.8 million soles to approximately 30 visually impaired people who are currently part of Peru's economically inactive population.
This project provides a proposed solution to the problems faced by visually impaired people in the labor inclusion of Peruvian society. This proposal is presented as a sustainable and innovative business model called Restaurant Gourmet Sensations. Restaurant Gourmet Sensations will offer its consumers sensory experiences through Peruvian gastronomy, culture and customs. The experience inside the restaurant will be based on the senses of touch, smell, taste, hearing and sight, as the lights will be turned off. In addition, a job opportunity will be provided to 50% of the visually impaired workers and 50% of the non-visually impaired; or with society by showing that it is possible to be a more inclusive country, since visually impaired people will be able to develop other activities, with soft skills being their main resource thanks to the constant training they will receive. The first year will see the opening of a strategically located store in Cusco, a historic and highly touristic city, with an initial investment of S/. 1,732,500 soles, of which 8% will be contributed by shareholders and 92% will be loaned by creditors. Then, starting in the third year, the store located in the city of Lima will be opened. Finally, in the fourth year, the third store will be opened in the heroic city of Tacna. Restaurant Gourmet Sensations projects a VAN of more than S/. 5.8 million soles and a TIR of 42% by the fifth year of operation. In addition, during that time, it is estimated to provide social income of more than S/ 2.8 million soles to approximately 30 visually impaired people who are currently part of Peru's economically inactive population.
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Keywords
Negocios--Planificación, Restaurantes--Administración, Restaurantes--Perú, Sostenibilidad empresarial, Personas con discapacidad--Trabajo--Perú
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